Babbel Language Courses for Ukrainians Recognized with Anthem Award
Babbel awarded CSR (Corporate Social Responsibility) Silver Award for Humanitarian Action & Services
Half a million Ukrainians are learning a new language with Babbel since May 2022
The expert-created language learning courses are available via ua.babbel.com
Berlin, New York, February 23rd 2023: Babbel, the world’s most sold online language learning platform, has been awarded the Silver Award for Humanitarian Action and Services (CSR) in the second Annual Anthem Awards. The Berlin based company was chosen for its creation of free language courses for Ukrainians. These courses offer the options to learn English, Polish and German from Ukrainian as a learning language via its web and app platforms and were brought to life by Babbel’s experts within weeks after the outbreak of the war against Ukraine. By now, more than 500,000 Ukrainians have started to learn a new language with Babbel.
“As soon as we saw a large number of Ukrainian refugees pour into Europe and our hometown Berlin, it became obvious to us that there was a critical need to bridge the language gap. For us, this meant we needed to get to work immediately,” said Arne Schepker, CEO of Babbel. “We are very humbled and thankful for the recognition of this award, but more than this, we hope that this award will extend our efforts even further to reach even more Ukrainians who need or want to learn English, Polish or German.”
“Since launching this platform in June of 2021, we have seen that social change has emerged as a dominant force in mainstream culture,” said Anthem Awards Managing Director Jessica Lauretti. “The sheer number, breadth and overall quality of the entries shared with us in the 2nd Annual Awards is a testament to the strength of this growing movement and demonstrates an enduring commitment to the work that is both humbling and inspiring to see. From Babbel’s initiative for Ukrainians, to protests in Iran and the ongoing battle for equality here at home in the States, the call for change not only perseveres but is a growing global chorus.”
The language courses for Ukrainians are available for free via Babbel’s app and web platform which is available for download within the Apple App Store, Google Play Store, via babbel.com and via the dedicated landing page, which includes further offerings for Ukrainian refugees: ua.babbel.com.
Anthem Winners are selected by the International Academy of Digital Arts and Sciences. Members include: Nicholas Thompson, CEO, The Atlantic, Christina Swarns, Executive Director, Innocence Project, Zarna Surti, Global Creative Director, Nike Purpose, Maurice Mitchell, National Director, Working Families Party, Lindsay Stein, Chief Purpose Office, Tombras, Jennifer Lotito, President & Chief Operating Officer, (RED), Lisa Sherman, President & CEO, The Ad Council, Emily Barfoot, Global Brand Director Dove, Unilever, Trovon Williams, Senior Vice President of Marketing and Communications, NAACP, Roma McCaig, Senior VP of Impact, Clif Bar, Michelle Egan, Chief Strategy Officer, NRDC, Dinah-Kareen Jean, Senior Manager, Social Innovation, Etsy, Sarah Kate Ellis, President & CEO, GLAAD, Jad Finck, Vice President of Innovation & Sustainability, Allbirds, Christopher Miller, Head of Global Activism Strategy, Ben & Jerry’s, Shayla Tait, Director of Philanthropy The Oprah Winfrey Charitable Foundation.
About Anthem Awards
Launched in 2021 by The Webby Awards, The Anthem Awards honors the purpose & mission-driven work of people, companies and organizations worldwide. By amplifying the voices that spark global change, we’re defining a new benchmark for impactful work that inspires others to take action in their own communities. The Anthem Awards honors work across seven core causes: Diversity; Equity & Inclusion; Education; Art & Culture; Health; Human & Civil Rights; Humanitarian Action & Services; Responsible Technology; and Sustainability, Environment & Climate. Founded in partnership with the Ad Council, Born This Way Foundation, Feeding America, Glaad, Mozilla, NAACP, NRDC, WWF, and XQ.
Babbel develops and operates an ecosystem of interconnected online language learning experiences and is driven by the purpose of creating mutual understanding through language. This means building products that help people connect and communicate across cultures. The Babbel App, Babbel Live, Babbel Podcasts and Babbel for Business products focus on using a new language in the real world, in real situations, with real people. And it works: Studies by linguists from institutions such as Michigan State University, Yale University and the City University of New York demonstrated the efficacy of Babbel’s language learning methods.
The key is a blend of humanity and technology. Babbel offers more than 60,000 lessons across 15 languages, hand-crafted by nearly 200 didactics experts, with user behaviors continuously analyzed to shape and tweak the learner experience. This results in constantly adapting, interactive content with live classes, games, podcasts and videos that make understanding a new language easy, from Spanish to Indonesian.
Because Babbel is for everyone, its team is as diverse as its content. From its headquarters in Berlin and its U.S. office in New York, 1000 people from more than 75 nationalities represent the backgrounds, characteristics and perspectives that make all humans unique. Babbel sold over 15 million subscriptions by creating a true connection with users.
More information: www.babbel.com